KOBIPC Analysis

McDonald's Corporation operates and franchises restaurants under the McDonald's brand in the United States and internationally. It offers food and beverages, including hamburgers and cheeseburgers, various chicken sandwiches, fries, shakes, desserts, sundaes, cookies, pies, soft drinks, coffee, and other beverages; and full or limited breakfast, as well as sells various other products during limited-time promotions. The company owns and operates under various structures comprising conventional franchise, developmental license, or affiliate. McDonald's Corporation was founded in 1940 and is based in Chicago, Illinois.

The Ichimoku Cloud

The Ichimoku Cloud is a technical analysis tool used to gauge market trends, momentum, and potential support/resistance levels in trading. It consists of five lines that create a "cloud" on a price chart, helping traders make decisions. Here's a simple breakdown:

• Tenkan-Sen (Conversion Line): A short-term trend indicator, calculated as the average of the highest high and lowest low over the past 9 periods.
• Kijun-Sen (Base Line): A medium-term trend indicator, calculated as the average of the highest high and lowest low over the past 26 periods.
• Senkou Span A (Leading Span A): Forms one edge of the cloud, calculated as the average of the Tenkan-Sen and Kijun-Sen, plotted 26 periods ahead.
• Senkou Span B (Leading Span B): Forms the other edge of the cloud, calculated as the average of the highest high and lowest low over the past 52 periods, plotted 26 periods ahead.
• Chikou Span (Lagging Span): The current closing price plotted 26 periods behind, showing potential support/resistance.

How to Interpret the Cloud:

• Price Above the Cloud: Indicates an uptrend.
• Price Below the Cloud: Indicates a downtrend.
• Price Inside the Cloud: Suggests consolidation or indecision.
• Cloud Thickness: A thicker cloud indicates stronger support/resistance, while a thinner cloud suggests weaker levels.

Ichimoku Cloud used to identify trends, entry/exit points, and potential reversals.

McDonald's Corporation Ichimoku Cloud

The Moving Average

The Moving Average (MA) is a widely used technical analysis tool that helps traders and investors identify trends and potential support/resistance levels by smoothing out price data over a specific period. It is a lagging indicator, meaning it is based on past prices, and is used to analyze the direction and strength of a trend:

• Simple Moving Average (SMA): The SMA is calculated by taking the average of a set of prices over a specific number of periods. Example: A 10-day SMA adds up the closing prices of the last 10 days and divides by 10.
• Exponential Moving Average (EMA): The EMA gives more weight to recent prices, making it more responsive to new information compared to the SMA. Example: A 10-day EMA places more emphasis on the most recent prices than the SMA.
• Weighted Moving Average (WMA): The WMA assigns a heavier weighting to more recent data points, similar to the EMA, but the weighting decreases linearly.

Uses of Moving Averages:

• Price Above the MA: Indicates an uptrend.
• Price Below the MA: Indicates a downtrend.
• Price oscillates around the MA: Suggests consolidation or indecision.
• Moving averages can act as dynamic support (in an uptrend) or resistance (in a downtrend).

Example: 50-day SMA can be used to identify the overall trend and a 10-day EMA for short-term entry/exit signals. If the 10-day EMA crosses above the 50-day SMA, it could signal a buying opportunity.

McDonald's Corporation Moving Average